Opposition Leader Angus Taylor's immigration plan is a Trump‑like trick that will narrow market freedom and entrench corporate power, argues Professor Carl Rhodes.
When Angus Taylor announced his new immigration plan on 14 April, he received a torrent of backlash from across the political spectrum. The response was unsurprising given that, in the name of "Australian values", he directly attacked migrants, prompting accusations ranging from un-Australian to racist.
We have thrown open our borders to “people who… have wanted to take from Australia and even change Australia to suit them,” he declared in his address to the Menzies Research Centre before reverting to the familiar refrain of blaming Labor for having “opened the migration floodgates”.
It was a ham-fisted attempt at rabble-rousing populism, although the only person who appeared genuinely roused was One Nation’s Pauline Hanson, who promptly claimed credit for the policy. Unperturbed, Taylor doubled down in an op-ed in the Australian Financial Review and on radio 2GB.
Taylor’s immigration policy was rightly condemned as ‘Trumpian', marked not only by the stigmatisation of minorities and heavy‑handed deportation plans, but by its reliance on moral panic, simplistic blame, and performative toughness over workable policy. Even Liberal Party MPs were dismayed, with one calling it “rank populism” and “copying Trump”.
But what made the speech truly Trump‑like was not immigration alone. It was the way border control was paired with an economic agenda that invokes "freedom" while shielding concentrated corporate power, with predictable consequences for inequality. It is this vision of business and markets that deserves closer scrutiny.
A free market fantasy
Taylor was explicit that reducing immigration was only part of the solution. To “restore Australians' standard of living” and “protect our way of life”, he argued, Australia must shift “away from Labor’s government‑directed economy back to a free‑enterprise economy”.
In Taylor’s telling, the villains are as familiar as his performative toughness, he asserted, lest Australians be robbed of the "freedom" he claimed as being at the core of his political agenda:
“It’s time to take back control from the technocrats, the bureaucrats and the activists.”
This language is part of a well‑worn populist script that frames economic problems as the product of elite interference rather than structural market failure and entrenched concentrations of economic power.
Taylor proposed three simple strategies to place Australians on the path to restored economic greatness, each expressed in a three-word slogan. They are “removing crippling taxes”, “reducing choking regulation”, and “restoring cheaper power”.
When it comes to business, his thinking is as doctrinaire and ill‑conceived as his immigration policy. The problem is not that these measures would fail to help business; it is that they would do nothing to revitalise a genuinely free market economy.
What they would do is reduce business costs and increase profitability, especially at the big end of town. What they would not do is increase competition in an economy already dominated by highly concentrated industries.
This is where Taylor’s free market rhetoric becomes most unmistakably Trumpian. Like Trump, he equates "freedom" with the removal of constraints on capital, while remaining conspicuously silent on the question of market power. Competition, the very thing that makes markets work, drops out of the story while the structural conditions that entrench inequality are left untouched.
Markets rule where they should serve
Virtually all major industry sectors in Australia are oligopolistic. There are four major banks, three dominant telecommunications firms, two supermarket chains controlling most grocery sales, just two major domestic airlines and mining is dominated by a handful of giants. Taylor’s plan would do nothing to alter this structural reality.
If Taylor were to implement his proposed economic agenda, the result would most likely be windfall corporate gains, rather than any meaningful renewal of market competition.
Lower taxes, weaker regulation, and cheaper energy may lift profits at the top end of town, but they do little to challenge entrenched market power or to improve outcomes for consumers and workers already struggling under an inflation‑driven cost‑of‑living crisis.
Freeing up competition is a laudable goal. But it would require a far more ambitious agenda than Taylor is offering. Serious competition reform would mean robustly enforced competition law, the breakup of oligopolies, and the lowering of barriers to entry in concentrated industries. It would also mean confronting those who benefit most from the current market structure, rather than shielding them.
Encouraging real investment, intensifying competitive pressure, and supporting productivity growth would do far more to revitalise the economy and distribute its gains more broadly. What Taylor proposes instead is a program that stabilises and extends the power of the status quo, allowing markets to rule where they should serve.
Protecting the powerful
If free-market competition is truly the objective, then the power of dominant firms must be constrained, not bolstered. That would mean serious competition policy, effective antitrust enforcement, and a willingness to challenge incumbents. These requirements appear well beyond what Taylor and his policy advisers are prepared to contemplate, or even acknowledge.
The Trump‑like trick is to sell this agenda as "freedom" while it protects the economically powerful. Free markets do not emerge by dismantling the state and stepping aside. They depend on rules that curb dominance, enable entry, and ensure that competitiveness determines success.
By cutting constraints while protecting incumbents, Taylor’s agenda does not revive market freedom. It narrows it. What is sold as economic freedom is, in reality, the quiet entrenchment of corporate power dressed up as reform.
Carl Rhodes is Professor of Business and Society at the University of Technology, Sydney. He has written several books on the relationship between liberal democracy and contemporary capitalism. You can follow him on X/Twitter @ProfCarlRhodes.
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Australia License
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